A startup is a company characterized by its agile and lean format. It is composed of a group of people looking for a repeatable and scalable business model in a deeply uncertain and unstable environment. Startups aim to solve a clear and well-defined problem and strive for exponential growth in the short term. The main difference between a startup and a small business is that the former is designed to deliver results in the short term and grow without significantly increasing costs. Meanwhile, a small company focuses on solid results in the medium and long-term.

Content published in July 12, 2018